E3 Spark Plugs Donates GEICO EnduroCross Event Tickets to the Billie Hardee Home for Boys

E3 Spark Plugs has donated 20 tickets to the Billie Hardee Home for Boys for the September 12th GEICO EnduroCross Series Event at the Florence Civic Center in Florence, SC.

“We are thrilled that E3 is taking the time to arrange this for our boys,” said Wayne Chapman, Executive Director of the Billie Hardee Home for Boys located in Darlington, SC.  “We are truly grateful when others aid us in teaching our children, and it is in moments like this where we can teach them about generosity and good, healthy fun.  We appreciate E3’s show of support and I know our boys will love going out to the Civic Center and seeing some exciting motorcycle action.”

The innovative, motorsports-friendly crew at E3 Spark Plugs, featuring their popular DiamondFIRE® combustion technology, are a welcome addition to GEICO EnduroCross as the company roots are already dug deep into the worlds of competition truck and tractor pulling, IHBA Hot Boat racing, Late Models, World Series of Off-Road Racing, NASCAR West and Camping World Series racing, just to name a few.

“We are excited about our new partnership with the GEICO EnduroCross Series and are pleased to be able to offer this opportunity to the Billie Hardee Home for Boys.  In many cases, boys of this age group simply need to find an outlet for their high energy levels, and who knows, we may open a door for one of them to pursue the sport!” said Steve Joiner, VP of Sales & Marketing for E3 Spark Plugs.

The Billie Hardee Home for Boys is a residential facility for young boys referred by various agencies for treatment of psychological challenges as a result of abuse, neglect, or an encounter with the criminal justice system. Conceived and started by Jim and Billie Hardee of Darlington, South Carolina, BHHB has grown from a local shelter for abused children to serve the specific needs of boys from across the entire state.

EnduroCross tracks incorporate various elements of off road racing into a supercross-style setting, including rocks, boulders, logs, sand, mud, a water-hole… and even a few special obstacles like giant tires thrown in! Known as the “toughest racing on two wheels,” this indoor version of extreme off road racing will certainly keep you on your feet. The GEICO Powersports AMA EnduroCross series will be captured by the Versus Network, to be aired on the popular grassroots racing program; The Lucas Motorsports Hour. With its excitement and unpredictability, the EnduroCross championship has always down to the wire and this year will be no different as the series starts and finishes at Vegas’ Orleans Arena! Don’t miss your chance to see GEICO Powersports AMA Endurocross “Live” – and be sure to log-on to www.Versus.com for local airing dates/times for the Lucas Motorsports Hour.

Backed by a five year, 100,000-mile warranty, E3 Spark Plugs with DiamondFire technology, are now available for most automotive and motorsports applications at automotive retail stores nationwide.  For more information and complete test results, visit www.e3sparkplugs.com.


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