
Senate Committee Votes to Keep Your Ride’s Black Box Data Private
A Senate committee just voted to keep your vehicle’s black box data private. Automotive black boxes were designed to help keep America’s drivers safe, and to assist law enforcement in figuring o...

Self Driving Cars – Not If, but How Soon and How Much, New Study Shows
Lexus’ self-driving car concept was unveiled a year ago. Experts say we can expect SDCs to be the norm within just a few decades. It’s been the stuff of science fiction for decades. But in just ...

Road Tripping for the Holidays? E3 Spark Plugs Offers Money-Saving Tips
Roadtripping it this holiday season? E3 Spark Plugs offers tips to save you gas and money on your way to Grandma’s. Planning to travel this holiday season? No doubt your wallet’s gonna feel it. ...

Should you pay for that supplemental insurance coverage on your rental car? E3 Spark Plugs tells you how to know if it’s worth it. If over the hills and through the woods to Grandmother’s house ...

Racing Technology Takes the Football Field
Former racer and longtime motorsports safety advocate is customizing his technology to better protect football players. Many racing enthusiasts also just happen to be football fans, too. That’...

Racing Phenom-Turned-Drug Trafficker Randy Lanier Scores Early Prison Release
Former pro race car driver Randy Lanier. seen here at the 1986 Indianapolis 500 where he was named Rookie of the Year, recently was released from a Florida prison despite a life sentence. If you...

Progress on Flying Cars Inches us Ever Closer to a Jetsons-Like World
This could be the next-gen ride to work! Oh, how we envied George Jetson and his ability to whip back and forth to work through the air rather than sit for hours a day in ground-bound traffic ja...

Popular Arctic Cat ATVs, Yamaha Snowmobile Recalled
Arctic Cat has recalled about 5,600 ATVs over a fire hazard. Here at E3 Spark Plugs, we love a good thrill – the kind you get careening over hard-to-reach, off-road turf on a badass ATV, or thro...

Plastic Surgeon-Designed Youabian Puma Steals LA Auto Show
Designed by a plastic surgeon, the Youamian Puma shocked journalists attending the LA Auto Show’s press days event. Hey, E3 Spark Plugs fans – Remember the scene in Forest Gump where Gump happen...







