E3 Spark Plugs News

171 years ago this month, the first known spark plug was invented by Edmond Berger, historians say. Unfortunately, Berger failed to patent his spark plug invention, so documented history points to Sir Oliver Lodge of England, whose sons parlayed the “Lodge Igniter” into a profitable company founded in 1903. The next year, Albert Champion, a world renowned bicycle and motorcycle racer who made extra cash by handcrafting spark plugs and selling them to friends, moved from France to Flint, Michigan and founded Champion Ignition Company. Investor drama left Champion jobless, but he soon found himself appointed president of the AC Spark Plug Company formed with backing from Buick Motor Co. AC spark  plugs were used in Charles Lindbergh’s and Amelia Earhart’s trans-Atlantic flights and fired the second and third stage rocket engines that took Neil Armstrong, Buzz Aldrin and Mike Collins to the moon.

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E3 Spark Plugs has signed on as the title sponsor of the E3 Spark Plugs Challenge, a feature of the 2010 Lucas Oil Late Model Dirt Series that centers on selected televised series events. The challenge bases standings on points earned by drivers for various plugs and promos during each of the series’ televised events taking place throughout the 2010 season.

To be eligible for cash prizes, drivers must maintain perfect attendance throughout the season, mention the E3 Spark Plugs Challenge during television interviews at each event and display E3 Spark Plugs decals throughout the season. It’s designed to give those perfect-attendance drivers incentives to perform well throughout the season and help promote E3 Spark Plugs as the “Official Spark Plug” of the Lucas Oil Late Model Dirt Series. The driver who racks up the most points by season’s end lands a cash award of $2,500, and one runner-up gets $1,500 at the series’ year-end awards banquet at Lucas Oil Stadium in Indianapolis, IN.

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Monster truck fanatics nationwide are all revved up for the 2009-2010 E3 Spark Plugs Monster Nationals Presented by Lucas Oil. Celebrating its 35th year, the series runs through April 24 hitting 15 cities and venues throughout the Midwest. And E3 Spark Plugs is in the center of it all. Look for our logo featured on a special 35th Anniversary Bigfoot® monster truck competitor.

Here’s the schedule of upcoming events:

• January 8-9, Huntington, WV
• January 16, Champaign, IL
• January 23, Cleveland, OH
• January 29-31, Madison, WI
• January 29-30, Cincinnati, OH
• February 6, East Lansing, MI
• February 12-13, Duquoin, IL
• February 19-20, Sioux City, IA
• February 26-27, Youngstown, OH
• March 12-13, Chicago, IL
• March 19-20, Boone, NC
• March 26-27, Corbin, KY
• April 10, Columbus, OH
• April 23-24, Erie, PA

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Just after a thrilling finish to the 2009 GEICO AMA EnduroCross Series presented by E3 Spark Plugs in Las Vegas, the 2010 schedule was released today. The 2010 schedule includes two new venues: Comcast Arena in Everett, Wash. near Seattle and Pepsi Coliseum in Indianapolis, Inc. Events at Comcast Arena are designed to introduce the sport of EnduroCross to off-road enthusiasts in the Pacific Northwest. And the Indianapolis appearance aligns the EnduroCross with the USGP, which represents a whole new group of motorsports lovers. (more…)

SEMA Show 2009 just wrapped and E3 Spark Plugs is revved up about all the innovative new products and technologies in the automotive industry. This season, the common thread among major auto shows is a focus on fuel efficiency and leaner, greener products, technologies and approaches. E3 Spark Plugs felt right at home.

Aside from all the spectacular new vehicle models, and of course the beautiful female models accompanying them plus a host of TV and racing celebrities, a main attraction at SEMA Show 2009 was the Making Green Cool Zone. This exhibit area featured dozens of innovative solutions for refining existing automotive platforms including the internal combustion gasoline engine, and creating new products using alternative fuels and energy sources. (more…)

The E3 Spark Plugs 2009 Plug-n-Play Sweepstakes, conducted in conjunction with StreetFire.net, is officially over.  The lucky grand-prize winner is Joseph Porter of Huntington, WV.  Joseph, a 9-year employee at the Toyota Motor Manufacturing Facility in Buffalo, WV, says that he has been around cars his whole life in one form or fashion. (more…)

E3 Spark Plugs with DiamondFIRE Technology is proud to announce that it is the only spark plug available today that is recognized by the Environmental Protection Agency (EPA) as a supplemental emissions technology device.  This is due to the recent EPA testing, in which E3 was involved, that pushed the government to tighten emissions standards for new gasoline-powered lawn mowers, weed trimmers, and boat engines, requiring those engines to reduce the amount of smog-causing pollution they are allowed to emit. (more…)

E3 Spark Plugs has launched an all new website, with strong visual graphics and more complete test information. The new site provides consumers with everything they need to know about the only spark plug on the market that provides both environmental gains and improved power.
A major section of the site is devoted to the technology that has made E3 the fastest growing spark plug company in the U.S., as well as the environmental impact of using a plug that provides significant increases in fuel economy and reduced carbon and hydrocarbon emissions, especially in 2 and 4 cycle small engines or carbureted automotive engines. (more…)

Carbon emissions are contributing to global warming; seriously effecting what could be irreversible climate change. One spark plug manufacturer, E3 Spark Plugs, has taken the lead to reduce carbon emissions from internal combustion engines by developing a low emissions spark plug. E3’s revolutionary new “green” spark plug for automotive, small engine, and powersports applications has been proven to reduce harmful toxic carbon emissions as much as 58% in small engine applications while improving fuel economy as much as 13%. (more…)